The EuroVelo Cycle Tourism Awards go to France and EuroVelo 15 – Rhine Cycle Route


The inaugural EuroVelo Cycle Tourism Awards were held at ITB Berlin, in Germany on Friday 9th of March.  The awards were presented to France, as the most popular cycle tourism country, and EuroVelo 15 – Rhine Cycle Route, as the most popular EuroVelo Route in 2017.

The ceremony was part of the Cycle Tourism Day organised by ECF (European Cyclists’ Federation) and ADFC (German National Cyclists’ Association) at ITB Berlin, the world’s leading travel trade show.  Representatives from France and EuroVelo 15 – Rhine Cycle Route received the awards from Michael Cramer, Member of the European Parliament and ‘father’ of the EuroVelo 13 – Iron Curtain Trail.

  “We have introduced the EuroVelo Cycle Tourism Awards to highlight the excellent work that is being done around Europe in the field of cycle tourism. The two award winners – France and EuroVelo 15 – Rhine Cycle Route – are setting the standard for developing successful cycle tourism products on the European level and we hope that other countries and routes will follow their lead.”

– Ádám Bodor, EuroVelo and Advocacy Director, European Cyclists´ Federation



Cycle tourism is becoming an increasingly significant sector of the tourism industry. According to a study commissioned by the European Parliament cycle tourism contributes over €44 billion to the European economy annually in addition to the environmental, health and transportation benefits.

As one of the leading tourism destinations in the world, France has also been able to position itself as a cycle tourism leader over the past few years. Eight EuroVelo Routes cross the country through more than 8,000 km. Cultural itineraries, coasts, rivers, castles, vineyards…  France is a destination that has a stunningly varied heritage scattered across so many beautiful regions. Home to La Loire à Vélo (EuroVelo 6), La Vélodyssée (EuroVelo 1) as well as part of the Rhine Cycle Route (EuroVelo 15), the EuroVelo routes form a backbone to an ever increasing network of national cycle routes coordinated by the National EuroVelo Coordination Centre for France, the Départements & Régions Cyclables.  It is therefore not surprising that in 2017, France was the most visited country on the website and also gathered most of the votes from our community in a recent survey of the most popular cycle tourism countries in Europe.

“France Vélo Tourisme and the Départements & Régions Cyclables, the EuroVelo National Coordination Centre for France, would like to recognise the work undertaken by the local and regional authorities across the country.  Their work has enabled France to rank among the top destinations for cycle tourism in Europe and this EuroVelo Award rewards their commitment and their common ambition: to realize all 22,870 km of the national cycle network by 2030.”

– Chrystelle Beurrier, Présidente, Départements & Régions Cyclables (DRC)

In less than ten years, the EuroVelo 15 – Rhine Cycle Route has risen to become a flagship cycle destination in Europe. Originally the focus of a three year project co-financed by the EU, the Rhine Cycle Route now attracts visitors from all over the world. On the www. web platform it attracted more than 17% of all visitors during 2017. It was also the third most popular long-distance cycle route in Germany, according to a poll by our German National EuroVelo Coordinator ADFC. The Rhine Cycle Route’s popularity continues to grow every year.

” EuroVelo 15 – Rhine Cycle Route is an example on how transnational cooperation can position a long distance cycle route as a leading European tourism attraction. “
–  Sebastian Kaiser, Head of Product Management, Marketing and Sales Cooperations, Tourismus NRW e.V. 


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